Title Tags
Accurate And Unique Page Title
A <title> tag indicates to the search engines and visitors what the page is about. Each page in the website should have it’s own title.
The below image of html is from one of my site pages, entitled, “What Is SEO?”
This tag can be found usually within the <head></head> tags.
One of the most important factors in achieving high search engine rankings is now and probably forever, the title tag. In fact, they may be even more important than the links that point to the pages or even the text content.
This is very important so listen carefully…search engine query results put the “title” in the clickable link on the page. You can potentially increase the click through rate by tweaking the keywords in your title. Not to mention, you may even increase your page rank. Be sure to limit length to 65 characters (including spaces) or less.
The title tag also gives you a great opportunity to go one step further and helps with essential branding. Placing your business name in the title tag is totally fine. Consumers want to trust you and creating a “brand” certainly can have dynamic results. So, go ahead, it’s fine.
